2 Proven Email Marketing Strategies for a $232,028 Product Launch

Nothing gets brand owners more pumped than a good old fashioned product launch. Aside from sitewide sales, launches are usually a great way to make a lot of dollar bucks appear in your bank account.

However, I’ve noticed that while most ecommerce brands put a lot of effort into creating a new product, their launch strategy for email marketing is predictability underwhelming.